How 700 Million People Are Using ChatGPT Every Week

Is your team using AI like the leaders—or still stuck experimenting?

Masters in Marketing’s AI Trends Report breaks down how top marketers are using tools like ChatGPT, Claude, and Breeze to scale content, personalize outreach, and drive real results.

Inside the report, you’ll discover:

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Learn what’s working now, and what’s next.

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You won’t see that reflected in your traffic dashboards.
Because adoption itself is the value.

A new joint study from OpenAI & Harvard reveals:

For CMOs, CEOs, and CFOs, the implications are massive:

✔️ Brand discovery is happening inside AI chats.
✔️ Productivity is being redefined by guidance, not just automation.
✔️ Value creation is moving beyond clicks and conversions.

👉 So what does this mean for your business strategy?

Read the full analysis here: How People Use ChatGPT & What It Means For The C-Suite 👇

From digital creators to global superstars, Gen Z celebrities are shaping the social media landscape like never before.

👑 At the top of the list is Kylie Jenner (393M followers), followed by music sensation Billie Eilish (125M) and football superstar Kylian Mbappé (126M).

But the real surprise? Some of the fastest-rising names aren’t traditional celebrities—they’re creators like MrBeast (78M) and Khaby Lame (79M), proving that digital-first fame is rewriting the rules of influence.

The infographic also reveals fascinating clusters:

👉 Curious to see the full list?

Check out the most followed Gen Z celebrities on Instagram in this detailed visual breakdown.

Until now, ChatGPT has always waited for you to ask the next question. But what if it could bring you the answers before you even thought to ask? 🤔

Introducing ChatGPT Pulse – a new experience (currently in preview for Pro users on mobile) that:

💡 Learns from your feedback to get more useful every day

Think of it as your AI-powered daily briefing—a step toward ChatGPT becoming not just reactive, but a proactive assistant working for you.

👉 Curious what this future looks like?

Check out the full post on ChatGPT Pulse: Personalized AI Research & Daily Updates

Imagine a future where you never type a URL, never land on a homepage, and never scroll through product pages. Instead, you simply say:

👉 “Book me a flight.”
👉 “Order flowers.”
👉 “Find me a dentist nearby.”

Your AI agent handles everything. The website still exists—but only as hidden plumbing behind the scenes.

This isn’t science fiction. It’s already happening in places like WeChat’s Mini-Programs, where over 900M people transact without touching a website. Western platforms like Instagram, TikTok, and Uber are following fast.

So what happens when websites stop being the front door of digital identity?

📊 The data says adoption is accelerating globally, with the AI agents market projected to hit $199B by 2034.

👉 Curious what this means for the future of websites, SEO, and your business strategy?

Dive into the full analysis here: When Agents Replace Websites: The Agentic Future of Online Discovery

Creators, this one matters. YouTube has clarified how strong language affects monetization, including retroactive reviews of previously demonetized videos.

✅ Some key updates:

This is a big deal for creators—less self-censorship, clearer boundaries, and potentially more ad-eligible content.

Curious if your videos qualify for re-monetization? You might be surprised. 👀

📌 Check your monetization status in YouTube Studio and see which of your uploads could benefit from this update. 🔗 View the full breakdown and see what YouTube really changed.